The Holiday shopping countdown is on and it’s time to make sure your goods are sold and your online customers are thrilled!
Time to thrill online shoppers!
If you’ve been using the tips found here on this blog and my hit class Secret Sauce for ebay Sales you’re busy packing ebay sales!
Follow these 4 tips to continue your successful selling on ebay, Etsy and your online website. These will work now and right up to Christmas!
Answer any and all questions as fast and accurately as possible. This time of year fast, polite and calming customer service is crucial to capture the sale. If you don’t answer a potential customer quickly, your shopper will find a seller who does!
Whenever possible ship the same day that the item is ordered. Fast shipping is a must this time of year.
Offer free and or paid shipping upgrades. If a customer wants an item overnight or in 2 days, you want to be the seller that offers that to them.
Be sure to keep sourcing inventory to offer buyers! Online sellers ran away with Black Friday sales this year which means many brick and mortar retailers will be deeply discounting item to meet sales goals. Keep an alert eye out for inventory for you to acquire. Fresh inventory bring shoppers back again and again as they browse your newest finds!
Shoppers are tired and frazzled.
Shoppers are tired and frazzled. Keep this in mind as you answer questions and swiftly pack orders.
Offering great products, kind and professional customer service and quickly dispatching customer’s purchases brings you happy and satisfied customers singing your praises.
Aren’t happy customers the true goal of a successful Holiday selling season?
Sellers if you are enjoying great sales that is fantastic! You have 3 weeks to continue to do and grow what you are doing in your ebay and Etsy business! Continue to list, run sales, and create and use promotional coupons. Post your most attractive items to Facebook, Twitter , Pinterest, Google Plus and Instagram. If you’re not doing it consider taking it up a notch and boost some of your Facebook posts with a Facebook ad campaign.
For sellers that are a tad discouraged right now, take heart!
Time to stop and think!
Pause for a minute.
Calmly take a look at your inventory. Decide what is gift worthy. What do you sell that is new and sealed or a wonderful collectible gift. Those are the items you need to focus on. Jump on ebay or Etsy and check prices. Prices can change with lightening speed at the Holidays up or down. In order for you to move your inventory quickly carefully consider the best prices to be offering right now. For some categories you may need to be checking prices daily to stay competitive and sell with maximum profits.
If you’re on ebay use ebay’s Advanced search to see if the items you have listed are being bought by customers. Take some time to dig deeper and see what the hot items are in your categories. You can do this quickly and expertly with the excellent research tool Terapeak. It’s not just a matter of listing on ebay. As a successful seller I want to source and list what has a good sell through rate.
If you are having a slow Holiday season it’s crucial that you find out what is hot NOW and see if you can source it. Terapeak can help you locate the current top sellers so you can get profits quickly, not in a year.
In conclusion, if you having a banner year continue and look to take it up a notch.
If you’re floundering stop. Assess your most saleable inventory. Then check your prices and know that you may need to check prices daily in very hot categories. Do some research to see if the items you have for the Holidays are selling at all. Advanced search and Terapeak will give you this important information. To maximize Holiday sales use Terapeak to do a deep dive into ebay categories to find the current hot products and look locally and online to source these items fast and increase your sales now! ebay and Etsy sellers it’s time to jump in and grab those Holiday profits!
It’s here ebay and Etsy sellers, today is Cyber Monday! Wow what a weekend ! First there was Black Friday, then Small Business Saturday and now Cyber Monday!
With my 5 tops tips for Cyber Monday sales you can be ready to ignite your online sales in under 30 minutes!
Let’s go!
It’s time to Ignite your Cyber Monday sales!
Offer great deals.
Flat out buyers are looking for great deals, so to be competitive you need to give it to them. If you sell on Etsy you can create a couponand put the coupon offer in your Etsy shop header. You can also use an Etsy on sale app to create sales.
For ebay store owners you have ebay’s Markdown Manager and the app CampaignGO to help you run an attractive short term sale. Short term sales create urgency and encourage the shopper to buy now.
Feature Your Best Items!
Feature your most attractive items.
As an Etsy seller you can feature up to 4 items in your shop. Look at your inventory and pick the items that will grab the most attention.
For ebay sellers with a store in the new store format you can select featured items that are displayed on your store’s landing page. From the items you have in Cyber Monday sales select attractive items to be featured to your customers!
Design a special Cyber Monday Header for your ebay store and your Etsy Shop. This can be done quickly and inexpensively on Canva
Create a Cyber Monday Sales Board on Pinterest for your sale items and pin them. ebay sellers can also easily create a Cyber Monday ebay collection!
Using your featured items, Pinterest Board and or ebay collection in a matter of minutes you can create a gorgeous collage with the Twitter app PromotePictures.
After you tweet your collage or single featured item, pin the tweet to the top of your Twitter feed for maximum exposure!
ebay sellers a good of Secret Sauce For ebay Sales further ignites your online sales. If you have it use it, if you don’t have it yet come grab your copy of this runaway hit class for successful sellers of all levels!
ebay Sellers Grab Your Secret Sauce!
So sellers it’s time to run a great Cyber Monday sale! With these tops tips you can promote your sale in minutes and ignite your Cyber Monday sales!
Small Business Saturday is here sellers! Here are 3 top tips you can use for your ebay, Etsy and online business now to maximize your sales today on this special sales day.These tips take less than 10 minutes to implement!
Small Business Saturday highlights shopping with small businesses!
The 3 tops tips you can implement now for your small business online are:
Change your personal profile picture on your Facebook page to the Shop Small logo to remind your Facebook friends today is Small Business Saturday! This is a subtle and social way to highlight the day.
Use the Shop Small Logo on your Personal Facebook Page!
On all social media posts for any content you post both products and social content use the hashtag #shopsmall. It’s currently trending on Twitter.
Run a sale in your ebay store using Markdown Manager or CampaignGO. Run a sale in your Etsy shop. Run a sale on your website.If you run a sale on ebay add a matching event with Promotions Manager and share it on social media with the hashtag #shopsmall. If you don’t have an ebay store tweet your items, and post on your Facebook Business page with the hashtag #shopsmall.
The above take minutes to put into place and can help shoppers that want to shop small today find your products!
Tomorrow is Black Friday. Are you ready to have the best 4th quarter yet ebay seller? Good let’s go down your check list!
Black Friday Checklist!
From a popular webinar I did for Top Rated Sellers on “Is Your ebay Store Ready For The Holidays”, ebay sellers learned to:
Effectively optimize the ebay store description using the 1000 characters allowed and effective use of Holiday language.
Employ simple Holiday designs to put a festive touch on your ebay store and welcome shoppers.
The utmost importance to maximize sales with proper and effective use of ebay store categories!
It’s not too late to optimize your ebay store! Here is the information you need to use now.
ebay seller think about what are your best sellers and/or potential best sellers this Holiday season? Are they clothes, mugs, table linens, kids toys or electronics? Whatever your prime category is watch closely what a major brick and mortar does.
Don’t panic! Watch the big brick and mortars for ideas!
If you are a toy seller on ebay you might want to watch ToysRUs. Are you a clothing vendor then perhaps you’ll watch Nordstrom or Macy’s.
You want to follow your brick and mortar on their website and social media. If they run a 30% off sale, can you do the same? If they are utilizing a door buster, can you? With the ebay selling tools Promotions Manager,Mark Down Manager and CampaignGO sellers you can launch sales and promotions in minutes.
Black Friday starts some of the busiest and potentially most profitable days of internet sales. It’s not too late to clean up your listings, your ebay store and use every tool at your disposal to drive sales.
ebay sellers are loving the results they get using my special class for sellers with and without an ebay store Secret Sauce For ebay sales Go down the checklist and load up the best tools for your business! Get ready to take care of your ebay customers and ship fast!
Now let’s talk the importance of ebay store categories. Your store categories are a key element for shoppers browsing your products and buying more than 1 item from you. If you have one general gifts category or Holiday store category with everything thrown in with no sub categories you make it very difficult for shoppers to find what they want to buy.
Store categories make It a breeze to shop your ebay store!
Frustrated shoppers leave and buy what they want elsewhere!
In your ebay’s store “Manage My Store” you’ll find your Store Categories. You can click a tab in the Store Categories section to reorder your store categories in alphabetical order. After you have alphabetized your ebay store categories, it’s advisable for you to have a Christmas Holiday Category that has good subcategories. Once you’ve established your store’s Christmas Category use the manual tab in Store Categories to move your Christmas category the top of the list!
Here is a link to a webinar I did on optimizing your ebay store to help you!
You have a Holiday header, a store description with a festive feel and now you have optimized and organized store categories!
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