Crush It On eBay This Holiday Selling Season!

by Kathy Terrill | Aug 22, 2017 | eCommerce Tips, Facebook Business Page Tips, Selling on eBay, Social Media Tips

It is not too early to start planning your sales strategy to have the best eBay Holiday Selling season ever!

Success starts with great plans and then executing them!

Step #1- Pull Out Your Calendar!

Numerous eBay sellers get themselves in a jam by not planning now for the busy Holiday selling season of November and December.

Look at your calendar and think through the new few months. I plan with Google calendar. Google Calendar is free for use.  If you like another electronic calendar or a paper calendar, great! The point is, pull it out and start mapping your course of action for the next few months. With Google Calendar I set alerts to remind me of tasks I need to do.

I create tasks and deadlines for those tasks. With Google calendar I can also make recurring tasks. Do you need to check your shipping supplies weekly or bi weekly? Use your calendar for reminders to order your free USPS Priority mail supplies. Keep an eye on your supply of polymailers, padded envelopes and boxes. When you need to buy more, Bubblefast offers great value on shipping supplies. If you use code esnbes you’ll save 10% on your entire order all year round. Setting alerts and reminder for tasks like ordering shipping supplies will keep you from running out during your busy shipping season. Calendar reminders keep you on track all during this fruitful time of year.

Step #2 Get Organized!

Take time now to organize your shipping station.

Think through your eBay selling and shipping work flow. Are your most frequently used items easy to reach and near each other? Are your boxes and mailers stored so you can see and pick the different sizes quickly? Time spent organizing this crucial part of your sales life, will pay off big time in the months to come.
Do you have a sturdy tape dispenser? (afl)

I bought this dispenser on (afl) eBay and have it ready to go on my desk. You can one yourself HERE (afl). I like that it’s heavy and doesn’t skid around. I also have a tape gun with clear packing tape in it,
Once your shipping area sparkles, tackle your inventory storage. Go through your products bin by bin, shelf by shelf. Make sure everything is listed. Double check that the item’s location is properly entered in your SKU or label organization system. If you’re selling on eBay, you can use the custom label/SKU field to input inventory location information. You the eBay seller see this handy field, your shopper doesn’t. Here is a quick video on how to use the eBay SKU/custom label field.

Tasks are logged on your calendar, your shipping station and inventory storage are organized, next is your social media!

Step #3- Plan Social Media!
Many eBay sellers overwhelm themselves with social media and end up doing none or a very scattered approach. They throw items up on various social platform without thought or planning. Keep it simple. This year pick 1 social media you will focus on. If you do other’s that’s great, but chose 1 to be your main focus.

Think about what is doable for you.

It is better to do 2 posts a day every day than 5 all in 1 day.
Let’s say you want to use a Facebook business page for your Holiday social media plan.
Use my free tips for your Facebook Business page to make sure it’s set to maximize your efforts. Click HERE for your FREE guide.

You could make a goal of 2 posts daily.

You want to mix lots of social content in with your eBay product posts. For instance, let’s say you’re going to be posting Fall/Winter clothing. With those product posts in mind, tips for accessorizing can be great social posts. Recipes and all things food related are very popular on Facebook. Read my popular post Get Likes And Followers o Facebook Immediately for insights on using food to be social with your followers on Facebook. Using the calendar of your choice, create reminders to post daily. Plan what items and social posts to feature. Then daily, weekly and monthly  decide what and how you want to feature them for your social media followers and enter reminders on your calendar to keep you on track.

Look ahead at the next few months.  Start now with an organized shipping station and inventory storage area. Do the best with what you have available to you. Use your favorite calendar and plan your social media content. Make sure your goals challenge you, yet are doable. Maximize your Facebook Business page now with my free power tips for your page.

Time spent now making a good foundation and a clear social media plan, is the killer punch for a knock out Holiday selling season on eBay!