For Increasing eBay Sales This Works Like Crazy!

For Increasing eBay Sales This Works Like Crazy!

by | Feb 10, 2016 | eCommerce News, eCommerce Selling Tips, Selling on eBay

Many online sellers are very busy during the end of the 4th quarter with sales exploding in November and December. Many eBay sellers report sales staying strong in the month of  January!

Some sellers note a small slump in sales in February.

Can a sales slump be avoided?

A fast and easy way to increase your sales is to ship international.

 

If you are not shipping internationally on eBay, many sellers see an increase of up to 30% of sales in a short time once they offer their products to a global marketplace.

Did you know that according to Jordan Sweetham eBay‘s Sr. VP of Seller Experience 97% of small to medium sellers on eBay are already shipping globally!

Jordan noted in a recent blog post for eBay for business that when he addressed an audience at the January National Retail Federation only a handful of the mostly brick and mortar retailers were shipping products globally to shoppers!

Wow! This means that small – medium size online sellers are ahead of the game right now in global sales compared to large brick and mortar retailers.

As an eBay seller, what can I do with this information?! I put on my thinking cap and find ways to maximize my international sales now!

Looking at global sales eBay sellers will fall into 3 categories.

 

What Category Are You In Global sales?

 

  1. Sellers that only ship to their country.
  2. Sellers  that ship to a limited number of countries.
  3. Sellers that ship everywhere.

If fear if keeping you only shipping to the USA consider that the USPS now offers delivery confirmation to many nations around the world including Canada, Great Britain, Australia, Belgium, Croatia, Estonia and more.

Here is the complete list from the USPS.

Ship around the world and increase sales!

 

Selling on eBay you can ship globally yourself  or use eBay’s Global Shipping Program.

Using eBay’s Global Shipping Program the seller ships to a central hub in the US in Kentucky. The hub packs and ships the item to the global destination assuming all liability for the item arriving safely. The buyer pays all the shipping fees, and customs/import fees are paid by the buyer in advance.

Some sellers use GSP for items that are heavier and over 4 lbs and/or fragile and expensive, finding the GSP rates competitive and like the seller coverage the program offers.

Other sellers use eBay‘s GSP for everything  they sell globally and some sellers opt to ship all their sold products internationally themselves.  The eBay for Business blog covered essential tips for successful global shipping in their excellent recent blog post “How To Attract International Buyers To Your Listings.”

I encourage you to take a good look at your international sales and think, “What can I do to increase them?” Consider opening your shipping to all countries. 

If a country is not included in eBay‘s GSP program or USPS eDelcon eligible countries list if it’s a low cost item consider shipping it without tracking using the USPS. For added peace of mind some sellers use are shipping insurance services like Shipsaver.

Items of high value can be shipped with USPS Global Express  and other such carriers.

I recently have started started shipping to all nations and noted an almost immediate increase in sales. We all have different businesses and make the best choices for our businesses. Not everything can be shipped everywhere so check the USPS website for shipping restrictions.

Don’t forget when you ship globally you can offer more than means of shipping. Consider if you offer global customers  USPS 1st class shipping, adding USPS Priority, and  USPS Priority Express etc. If a customer needs something right away, you want them to shop with you!

Finally offer your international shoppers a personal touch. When you package their item include a hand written thank you in their own language.

Delight your global buyers with great products, expert packaging and a variety of shipping choices. A hand written thank you in their language will wow your global buyers with your professionalism and care and is a nice white glove customer service touch.

Watch your sales increase! You will be welcoming your return customers from around the world!

Create Repeat Buyers With A Thank You!

 

 

Keys To Better Search on eBay, Etsy and Amazon!

by | Jan 8, 2016 | eCommerce News, eCommerce Selling Tips, Selling on eBay

Almost daily sellers will message me wanting tips to get their online products found in search. To help them I’ve investigated this important topic for years.

Are you also looking for better search results for your products on Amazon, eBay, Etsy, your own website and everywhere you sell?!

Are you looking for better search results?

I know you’re thinking to yourself, “Kathy, yes! yes!!”
I am constantly looking at retail stores and then looking at online selling to find ways to bring retail secrets to my online selling friends.
Your words matter. On Amazon there is a set formula for titles to be followed. It is not as cut and dry selling on eBay and Etsy.
When moving products from Amazon to eBay and Etsy and other sites it pays to do some simple research on what words get the most searches.
This short YouTube explain how to use eBay search to show you what titles will search best .
http://https://www.youtube.com/watch?v=hvfK5wsEbNM
 
To greet the New Year 2016, sellers it’s time to take it up a notch!
 
I’ve done just that with my new hit class for you Secret Spice for online sales!

Hit sales class to ignite your online search results!

I’ve worked months testing the strategies I share with you in this power packed class. I’ve found the secret to leveraging product bundles to increase your search results not only on the selling platforms of Amazon, eBay, Etsy but all sales platforms. The strategies I’ll share with you also impact your product’s search on Google, Yahoo and Bing!

 
I’m so glad to give you useful tools to bring your items better search results, and ultimately more sales!
 
Cha chings are the perfect way to start to 2016, wouldn’t you agree?

You Too Can End 4th Quarter With a Bang ebay and Etsy Sellers!

by | Dec 19, 2015 | eCommerce News, eCommerce Selling Tips, Selling on eBay, Social Media Tips

Christmas is less than 7 days away!  The final Holiday sales days and hours are counting down now!

Keep in mind that if buyers live in your state or nearby they can still order with you and anticipate the items they buy to be delivered in time to be under their Christmas tree!


For this to happen and keep shoppers stress to a minimum, it’s smart as a seller to offer expedited shipping for free and /or a very low cost as an upgrade to your primary  shipping service.

Now that being said, ebay and Etsy sellers don’t forget shoppers like to shop for themself! This is called self gifting and it’s a growing trend every year. Many shoppers are buying right now for their own pleasure. They are NOT concerned with whether the item will arrive by December 25th, as they are making purchases of some goodies for an end of year treat for their own use!


Keep self gifting in mind this week with your posts on Facebook, Google Plus, Pinterest, Instagram and Twitter. Welcome those customers in for purchases they they will enjoy for their own personal use!

‘Tis the season to shop for others and yourself! Targeting and welcoming self gifters is a great way for you to end your ebay and Etsy sales for 2015 with a bang! Other sellers will flounder as purchasing gifts for others will dwindle and they have not considered or thought of the self gifters.

You savvy seller can pick up sales now and through the end of the year with a targeted listing and social media approach to self gifting ! The result for you will be more sales and a strong end to the 4th quarter!

Isn’t that a nice gift to enjoy for your business?

Self Gifting is a gift to your business!

 

Why Giving Never Fails!

by | Dec 13, 2015 | eCommerce News, Selling on eBay

With Christmas here in a few weeks it’s a frenetic time of year for ebay and Etsy sellers!

The Holidays are fast approaching!

Holiday shopping is a wonderful time of year for sellers meeting their customers needs with the special gifts shoppers want and that personal customer service they enjoy from your small business!

Amid all the Holiday events it’s good to take a tiny pause and think. Is there a charity I can reach out at this time of year? Christmas is a wonderful time full of work, family, friends and gifts. It is also the perfect time to remember our blessings.

It’s time to count our blessings!

Giving money to the charity of your choice, and to shop ebay looking for businesses donating to great causes with ebay for Charity are thoughtful choices to make.

Shopping with charities is a great Holiday choice!

Don’t forget the gift of time. Is there an elderly neighbor that could use a nice phone call? Perhaps you know a military veteran that could use a plate of cookies or at single Mom that would love the treat of a manicure pedicure while you keep an eye on her kids for a few precious hours.

Frankly my schedule is absolutely packed full this time of year with selling online, consulting with sellers, working brick and mortar retail for clients and grabbing precious time for my family.

In the midst of the Holidays events it’s truly a joy to be helping a dear friend from my QVC days Marie Cisterino Ludwig . Right now Marie has a selling event on ebay through ebay for Charity for her 501c3 charity Stephanie’s House.

Stephanie’s House  was created by Marie as a loving and safe place for Marie’s adult autistic daughter Stephanie. Marie’s vision includes room for other women living with autism to share the home with Stephanie. While tirelessly raising funds to maintain the home Marie doesn’t stop there! She helps other families that reach out to her for tips on how to build similar homes for their very own adult autistic children. Stephanie’s House reaches hearts and needs for many families caring for autistic children.

Enjoy the sales ebay and Etsy sellers! Enjoy reaching your returning and new customers, and remember the Stephanies of the world.

All it takes is a phone call, a plate of cookies, or for Stephanie, buying a beauty cream or lotion from Marie on ebay!

Come shop with Marie and me at Stephanie’s House on ebay!

Count your blessings! Enjoy the fruits of your very hard work this year sellers. And enjoy the greatest gift of all, freely giving from what you are so blessed with!

4 Keys For Successful Online Holiday Sales Now!

by | Dec 8, 2015 | eCommerce News, eCommerce Selling Tips, Selling on eBay

The Holiday shopping countdown is on and it’s time to make sure your goods are sold and your online customers are thrilled!

Time to thrill online shoppers!

If you’ve been using the tips found here on this blog and my hit class Secret Sauce for ebay Sales you’re busy packing ebay sales!


Follow these 4 tips to continue your successful selling on ebay, Etsy and your online website. These will work now and right up to Christmas!

  1. Answer any and all questions as fast and accurately as possible. This time of year fast, polite and calming customer service is crucial to capture the sale. If you don’t answer a  potential customer quickly, your shopper will find a seller who does!
  2. Whenever possible ship the same day that the item is ordered. Fast shipping is a must this time of year.
  3. Offer free and or paid shipping upgrades. If a customer wants an item overnight or in 2 days, you want to be the seller that offers that to them.
  4. Be sure to keep sourcing inventory to offer buyers! Online sellers ran away with Black Friday sales this year which means many brick and mortar retailers will be deeply discounting item to meet sales goals. Keep an alert eye out for inventory for you to acquire. Fresh inventory bring shoppers back again and again as they browse your newest finds!

Shoppers are tired and frazzled.

Shoppers are tired and frazzled. Keep this in mind as you answer questions and swiftly pack orders.

Offering great products, kind and professional customer service and quickly dispatching customer’s purchases brings you happy and satisfied customers singing your praises.

Aren’t happy customers the true goal of a successful Holiday selling season?

Fa la la la.

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