eBay‘s Fall seller update was released August 30, 2016 with good news for sellers!
eBay‘s razor sharp focus is on facilitating an awesome shopping experience for customers. Satisfied customers makes for increased sales and happy sellers.
To facilitate this great customer experience, eBay is continuing to use structured data in new and innovative ways. To further develop a great browsing experience for shoppers, sellers will be required to use UPC’s and product identifiers for many categories when listing NEW and manufacturer refurbished items starting February 2017. In addition to UPCs and GTIN’s, sellers will be able to use ASIN ( Amazon standard identification numbers,), Google product identifier and private label self generated numbers.
eBay Radio Show hosted senior eBay staff to discuss these upcoming changes.
There will more information concerning this requirement coming later this Fall 2016.
Used items will not be required to use product identifiers.
As of the Fall of 2016 sellers with catalogs of products will be able to import their catalog to eBay. When importing their items, seller’s will receive and ePID eBay Product identifier. ePID’s enable sellers items to qualify for eBay Product reviews and other benefits.
The returns process will have more options!
Starting in October 2016 sellers will be able to quickly and easily offer exchanges and or replacements to buyers.
Return preferences are being updated so that a seller can automate this process if so desired.
eBay continues to remind sellers that active content will not be supported as of June 2017.
eBay has a tip sheet for sellers to optimize their listings for mobile.
eBay’s Seller Hub will house all eBay’s seller tools.
eBay will be retiring Selling Manager and Selling Manager Pro in the Spring of 2017.
The basic functions of these tools will migrate to Seller Hub. The same is true of Turbo Lister which is being retired in June of 2017.
In addition to changes with Product Identifiers, the continuing need to be mobile friendly, and upcoming changes in seller tools, eBay is tweaking it’s product categories.
With this year’s Fall Seller update, eBay continues to push it’s entire platform to more and more changes that make for an even greater shopping experience for customers.
To that end there are upgrades and changes to what is best for eBay seller’s listings.
With my FREE tip sheet in hand you’ll know what changes impact you and what you need to do.
4th quarter is almost here! I know that sellers time is even MORE precious this time of year!
Make sure YOUR listings get ALL the benefits of eBay and Google search for the Holiday selling season!