eBay has chosen to advertise on Facebook for a long time.

eBay is looking at using Facebook Messenger’s capabilities with end of auction notifications to eBay shoppers to increase traffic and revenue on eBay‘s site.

Hal Lawton the Sr VP of eBay North America spoke to these facts in a blog post he did recently for Channel Advisor.

What does this mean to the average eBay seller?

It means that eBay has done extensive research into where to find and engage with eBay shoppers. eBay finds its consumers on Facebook. If eBay with it’s astute and thorough research has chosen Facebook to reach shoppers, why not learn from eBay‘s example?

eBay Shoppers Are On Facebook!

Just as your product listing is your foundation for reaching shoppers on eBay‘s site, so your Facebook Business page is your keystone for finding and engaging with your shoppers on Facebook.

There are several crucial areas in the Facebook Business page About section that many sellers skimp on or skip altogether.

The about section of your Facebook Business page includes entry areas that you can use creatively. It’s wise to include brand names and type of products that you offer for sale. As a seller you want to maximize these areas with great keyword choices to help Facebook search and internet search engine find you!

Don’t Skimp On Your Facebook Business Page!

Click HERE for my FREE Sales Power Tips For Your Facebook Business Page . These Sales Power Tips as a very special gift to you my seller friends.

With my free power tips you can get to work NOW on having a great Facebook Business page. A professional looking and sounding Facebook Business page is a tremendous tool for sellers. With my FREE Sales Power Tips For Your Facebook Business Page  you are on your way to more sales. A super Facebook Business page can bring YOU more shoppers for all your products on eBay!

Learn from eBay. Use the power of Facebook like a Pro!