Do Your Facebook Business Page Like A Pro!

eBay has chosen to advertise on Facebook for a long time.

eBay is looking at using Facebook Messenger’s capabilities with end of auction notifications to eBay shoppers to increase traffic and revenue on eBay‘s site.

Hal Lawton the Sr VP of eBay North America spoke to these facts in a blog post he did recently for Channel Advisor.

What does this mean to the average eBay seller?

It means that eBay has done extensive research into where to find and engage with eBay shoppers. eBay finds its consumers on Facebook. If eBay with it’s astute and thorough research has chosen Facebook to reach shoppers, why not learn from eBay‘s example?

eBay Shoppers Are On Facebook!

eBay Shoppers Are On Facebook!

Just as your product listing is your foundation for reaching shoppers on eBay‘s site, so your Facebook Business page is your keystone for finding and engaging with your shoppers on Facebook.

There are several crucial areas in the Facebook Business page About section that many sellers skimp on or skip altogether.

The about section of your Facebook Business page includes entry areas that you can use creatively. It’s wise to include brand names and type of products that you offer for sale. As a seller you want to maximize these areas with great keyword choices to help Facebook search and internet search engine find you!

Don’t Skimp On Your Facebook Business Page!

Click HERE for my FREE Sales Power Tips For Your Facebook Business Page . These Sales Power Tips as a very special gift to you my seller friends.

With my free power tips you can get to work NOW on having a great Facebook Business page. A professional looking and sounding Facebook Business page is a tremendous tool for sellers. With my FREE Sales Power Tips For Your Facebook Business Page  you are on your way to more sales. A super Facebook Business page can bring YOU more shoppers for all your products on eBay!

Learn from eBay. Use the power of Facebook like a Pro!

Father’s Day Gifts Are More Than Pipes And Slippers!

The kids are graduating from high school, college and graduate school this month. If it’s graduation time that means Father’s Day is almost here!

Are YOU going to score some Father’s Day Gift sales, or will the customers pass you by?

Customers want to shop quickly and easily. To win at Father’s Day Sales this year as an eBay and Etsy seller, it’s important to set up your products so that’s it hassle free to shop with you!

Is It Easy To Shop With You?

 On Etsy review your shop categories.

Is a Father’s Day category a smart move for you? Team up with fellow Etsy sellers and create Etsy Treasuries featuring each other’s products and promote each other’s Treasuries on social media.

eBay store sellers, do you have enough Father’s Day gift products to warrant a Father’s Day category?

You may be overlooking items that are perfect Father’s Day gift items.

Grab my FREE 44 Killer Product Ideas For Father’s Day and go through your inventory selecting items that make great gifts!

Grab my FREE 44 Killer Product Ideas For Father’s Day!

With or without an eBay store, eBay collections are a great way to put your gift products front and center for shoppers to discover!

eBay collections can be easily shared on your Facebook Business page, Twitter, Pinterest and Instagram!

eBay store owners and Etsy Shop sellers don’t forget you can feature your gift items in your stores! eBay store sellers in Manage My Store, edit my store you can hand select your featured items! Etsy shop owners click the star on your selections in your Listings Manager.

Sort through your eBay and Etsy inventory looking to discover gift ideas for Father’s Day!

My FREE 44  Killer Father’s Day Product List helps you to accomplish this task. Once sorted, feature and promote your gifts items so customers can find and buy your items.

Ship with care and speed, and your first time shoppers will return to enjoy shopping with you AGAIN AND AGAIN!

Turn 1st Time Shoppers Into Repeat Buyers!

Don’t make this mistake in your eBay or Etsy Business!

One of the biggest mistakes you can make starting your online business is to not buy your eBay store or Etsy shop dot-com name! 

1-You don’t want someone else owning your store name!

After you’ve worked long and hard developing a brand and presence on social media using Facebook, Twitter, Pinterest and Instagram and on eBay and Etsy you don’t want someone else to own your name!

 

You don’t want someone else to own your name!

2-Owning your dot-com is also a great way to help Search Engines Find you!

Google, Yahoo and Bing search find your online products! Once you purchase your name you can use it to direct online traffic to your eBay or Etsy store! 

3- You’ll find that owning the dot-com to your online business is very handy!

You can easily use it on social media and on your business cards! Rather than you having the long, long http address from your Etsy or eBay http address, now you are able to print www.mystore.com on your business cards and on your social media posts! With a short easy to remember dotcom address it’s far easier for you to give out your name to shoppers. It also speaks to your professionalism as a seller. You can tell customers and vendors, find me at www.mystore.com!

You can put your dot.com on your business cards!

4- It’s Easy To Purchase Your Name!

Go to sites like Go Daddy or Host Gator and buy your name. You don’t need the large assortment of add ons they will offer. Google for coupons as there are usually many for both sites.

5- What To Do With Your Dot-Com Once You Buy It!

Once you have purchased your name go to your domain dashboard and look for the link to refer traffic from your purchased address.

You will copy and paste your eBay or Etsy store address and confirm.
Give it a few minutes to process. Then enjoy Googling your store name and watch the internet search engines find your eBay or Etsy shop and store!

6- What A Deal!

For under $20 you have given Google, Yahoo and Bing a boost to find you and your online sales items. You have also made it easier for yourself to promote your online products on social media and to present yourself professionally on a business card!

Good job!

You Too Can End 4th Quarter With a Bang ebay and Etsy Sellers!

Christmas is less than 7 days away!  The final Holiday sales days and hours are counting down now!

Keep in mind that if buyers live in your state or nearby they can still order with you and anticipate the items they buy to be delivered in time to be under their Christmas tree!


For this to happen and keep shoppers stress to a minimum, it’s smart as a seller to offer expedited shipping for free and /or a very low cost as an upgrade to your primary  shipping service.

Now that being said, ebay and Etsy sellers don’t forget shoppers like to shop for themself! This is called self gifting and it’s a growing trend every year. Many shoppers are buying right now for their own pleasure. They are NOT concerned with whether the item will arrive by December 25th, as they are making purchases of some goodies for an end of year treat for their own use!


Keep self gifting in mind this week with your posts on Facebook, Google Plus, Pinterest, Instagram and Twitter. Welcome those customers in for purchases they they will enjoy for their own personal use!

‘Tis the season to shop for others and yourself! Targeting and welcoming self gifters is a great way for you to end your ebay and Etsy sales for 2015 with a bang! Other sellers will flounder as purchasing gifts for others will dwindle and they have not considered or thought of the self gifters.

You savvy seller can pick up sales now and through the end of the year with a targeted listing and social media approach to self gifting ! The result for you will be more sales and a strong end to the 4th quarter!

Isn’t that a nice gift to enjoy for your business?

Self Gifting is a gift to your business!

 

How To Grow Your Online Business Now!

It’s 3 week til Christmas.

Are you wondering where are the shoppers?

Sellers if you are enjoying great sales that is fantastic! You have 3 weeks to continue to do and grow what you are doing in your ebay and Etsy business! Continue to list, run sales, and create and use promotional coupons. Post your most attractive items to Facebook, Twitter , Pinterest, Google Plus and Instagram. If you’re not doing it consider taking it up a notch and boost some of your Facebook posts with a Facebook ad campaign.

For sellers that are a tad discouraged right now, take heart!

Time to stop and think!

Pause for a minute.

Calmly take a look at your inventory. Decide what is gift worthy. What do you sell that is new and sealed or a wonderful collectible gift. Those are the items you need to focus on. Jump on ebay or Etsy and check prices. Prices can change with lightening speed at the Holidays up or down. In order for you to move your inventory quickly carefully consider the best prices to be offering right now. For some categories you may need to be checking  prices daily to stay competitive and sell with maximum profits.

If you’re on ebay use ebay’s Advanced search to see if the items you have listed are being bought by customers. Take some time to dig deeper and see what the hot items are in your categories. You can do this quickly and expertly with the excellent research tool Terapeak. It’s not just a matter of listing on ebay. As a successful seller I want to source and list what has a good sell through rate.

If you are having a slow Holiday season it’s crucial that you find out what is hot NOW and see if you can source it. Terapeak can help you locate the current top sellers so you can get profits quickly, not in a year.

In conclusion, if you having a banner year continue and look to take it up a notch.

If you’re floundering stop. Assess your most saleable inventory. Then check your prices and know that you may need to check prices daily in very hot categories. Do some research to see if the items you have for the Holidays are selling at all. Advanced search and Terapeak will give you this important information. To maximize Holiday sales use Terapeak to do a deep dive into ebay categories to find the current hot products and look locally and online to source these items fast and increase your sales now!
ebay and Etsy sellers it’s time to jump in and grab those Holiday profits!

 

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